I usually post lifestyle-focused content that highlights my day-to-day as a college student, including routines, café and drink runs, getting ready moments, and aesthetic snippets of my life. A lot of my content is short-form video like TikToks and Reels that feel natural, visually clean, and easy to watch, often centered around “day in my life” or reset-style content. That style translates really well to Saint James because it allows the product to fit seamlessly into real moments, like grabbing a drink during a study session, after a workout, or while hanging out with friends. Instead of making the content feel like an ad, I’d incorporate Saint James in a way that feels organic and refreshing, which matches both my content style and the brand’s vibe.

I’d be a great fit to represent Saint James because I naturally create content that captures real, everyday college moments in a way that feels aesthetic but still authentic. As a student and content creator, I’m constantly documenting things like study days, coffee or drink runs, workouts, and time with friends, which aligns perfectly with how Saint James fits into daily life. I also have experience as a brand ambassador working with brands like TurboTax, Credit Karma, Batiste, and Vita Coco, where I’ve combined both social content and in-person engagement to drive real awareness. What sets me apart is that I know how to make content feel natural and relatable instead of overly promotional, which helps build trust with my audience. I’d be able to represent Saint James in a way that feels genuine to student life at Ohio State while still creating engaging, on-trend content that people actually want to watch and try for themselves.

I’d adapt the GRWM (Get Ready With Me) trend but make it feel very lifestyle-focused and refreshing, like “GRWM for a productive day” or “GRWM for a campus reset.” I’d start with clips of me getting ready in the morning, then transition into grabbing a Saint James iced tea as part of my routine, almost like it’s my go-to refresh before heading out. The vibe would be clean, calm, and aesthetic, showing moments like packing my bag, heading to class, or sitting outside studying with the drink. It keeps the trend familiar, but naturally integrates Saint James as part of that everyday routine instead of making it feel like an ad.