Interview Questions
Ellis Brooklyn
Ellis Brooklyn Summer Scents UGC Campaign

Have you participated in previous ellis brooklyn gigs?
No I have not! But I would love to!
Ellis Brooklyn
Ellis Brooklyn Summer Scents UGC Campaign

Can you provide an example of a successful social media campaign you have created for a product launch?
Yes! One example is when I worked with MERIT Beauty during one of their product launches. I created content that aligned with their clean, minimal aesthetic—focusing on soft, natural lighting and effortless application to reflect the brand’s values. I filmed a short-form video showcasing how the product fit into my everyday routine, paired it with an honest caption about my experience, and used their branded hashtags. The post received strong engagement, and several followers even reached out saying they were excited to try the product. It felt great to help generate real interest and stay true to MERIT’s elegant, no-fuss image
Ellis Brooklyn
Ellis Brooklyn Summer Scents UGC Campaign

How do you ensure your content aligns with a brand's aesthetic and values?
Before creating any content, I take time to understand the brand’s aesthetic, tone, and core values. I look at their past campaigns, social media, and website to get a feel for their visual style and messaging. I also pay attention to their target audience—what they care about and how the brand wants to connect with them. From there, I make sure the visuals, captions, and overall vibe of the content match that identity. I stay consistent with brand colors, fonts, and voice, and I’m always open to feedback to make sure what I create truly represents the brand in an authentic way.