Andrea Maria Medina Profile Image

She/Her

Andrea Maria Medina

I am a marketing student at Florida State University with a passion for sports, beauty, and fashion content. I am passionate about connecting with audiences through creative digital advertising.

I am a marketing student at Florida State University with a passion for sports, beauty, and fashion content. I am passionate about connecting with audiences through creative digital advertising.

My Socials

Endorsements

21+

Campus professional

About Me

Florida State University

Tallahassee, FL, USA

Marketing, Biology

Class of 2026


Palm beach state college

Marketing, Biology

Class of 12/2024


Tallahassee, FL, USA

Skills

Ambitious and Hardworking
Active team player
Ability to work well under pressure

Interests

Social media
Fashion design
Business

My Clubs and Associations

Alpha Kappa PSi

PR Committee Head

Strike Magazine

Social Media and Marketing Team Member

Interview Questions

PopSips

Social GURU (Content Creator)

PopSips Profile Image

Do you have experience with tiktok content creation & have had success?

Yes, I do! I’ve created TikTok content that’s gained strong engagement, and one of my videos even went viral. That experience showed me what makes people stop scrolling — from the hook to the timing to the lo-fi, authentic style that resonates with Gen Z. I’ve learned how to jump on trends quickly while still keeping the content aligned with a brand’s voice, and I’d love to bring that same energy and creativity to PopSips.

PopSips

Social GURU (Content Creator)

PopSips Profile Image

Can you show that you can help with effective hooks for top/middle/bottom funnel content for PopSips?

When it comes to creating effective hooks, I know how to tailor content for every stage of the funnel. At the top, it’s all about stopping the scroll and sparking curiosity — lines like “Spiked. Prebiotic. Soda. Yes, all three in one can 👀” instantly grab attention and set the tone for what PopSips is all about. Moving into the middle, I focus on educating while keeping the vibe fun and relatable — think “Why choose between fun and gut health when you can have both?” or “The prebiotic soda you actually want to drink at the party.” Finally, at the bottom, it’s about making it easy for people to picture PopSips in their fridge and click “buy” — with hooks like “Your fridge called — it wants PopSips stocked ASAP 🚚💨” or “One sip and you’ll get why people are switching.” I approach each stage with a mix of creativity and strategy so the brand feels authentic, culture-driven, and impossible to scroll past.

PopSips

Social GURU (Content Creator)

PopSips Profile Image

Do you have motivation to just "go get the shot" when you think of ideas?

Yes, I do. When I think of ideas, I feel motivated to act on them right away and ‘get the shot’ because I don’t want to lose the creative momentum. Acting quickly helps me capture authentic moments and ensures my ideas don’t just stay as thoughts but turn into real content.

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