He/Him/His
Andrew
I am an Industrial and Operations Engineering major with a passion for film and soccer.
I am an Industrial and Operations Engineering major with a passion for film and soccer.
About Me
University of Michigan - Ann Arbor
industrial and operations engineering
Class of 2024
Ann Arbor, MI, USA
Interests
Movies
Soccer
Fine art
Interview Questions
Katalyst
Marketing Coordinator
What consumer brand do you think is disruptive and why?
The Yeezy brand has been the most disruptive, but memorable brand of recent times. With a controversial owner and a multitude of mixed emotions, Yeezy is either worshipped or discarded. Not only with reputation, but product roll outs, showcases, releases, and announcements always cause a scene, having news cover all aspects of the brand. Although disruptive and controversial, the brand retains numerous followers and fans, proving that sometimes any PR is good PR.
PARADE
Campus Marketing Lead
If you had to describe your personal brand in one sentence what would it be?
Prepare for the worst, hope for the best.
Nonfiction Research
Late Night Feels
If you were to create a chip flavor that is perfect for the late night feels moment- what flavor would you create?
I think the perfect flavor for the late night feels would incite a feeling of comfort and nostalgia. For me, that profile would be spicy and sweet, the two most prominent flavors in my childhood. Coming from Korean heritage, a lot of the foods we enjoyed were packed with flavor and spice. But as a kid, and even now, I had a strong sweet tooth, devouring desserts of all kinds