Andrew Tan Profile Image

He/Him

Andrew Tan

I create authentic, story-driven UGC that feels like a real friend’s recommendation. With a marketing background and clean, high-retention editing, I help brands earn trust fast.

I create authentic, story-driven UGC that feels like a real friend’s recommendation. With a marketing background and clean, high-retention editing, I help brands earn trust fast.

My Socials

Endorsements

Verified

21+

About Me

University of Technology Sydney

Sydney NSW, Australia

Class of 2018

Graduated

Sydney NSW, Australia

Skills

A/B Testing & Performance Insights
Content creation and editing
CapCut/DaVinci Resolve

Interests

Social media
Business
Digital marketing

My Portfolio

Interview Questions

Puzzlit

Content Creator for Puzzlit

Puzzlit Profile Image

What type of content do you find most engaging on social media?

Honestly, anything that feels real. I love content where you can tell the creator actually lived the story they're telling — the small struggles, the “I’m figuring this out as I go” moments, the stuff you don’t usually say out loud.

I also get hooked by creators who can turn everyday experiences into something relatable or funny.

And I’m always drawn to short, punchy videos that give you a takeaway fast, whether it’s a lesson, a mindset shift, or just something that makes you think for a second.

Puzzlit

Content Creator for Puzzlit

Puzzlit Profile Image

How do you stay authentic while creating content?

For me, it’s just about talking the same way I do with my friends. If I’m sharing something I’m actually going through — the doubts, the small wins, the ugly moments — then it never feels like I’m performing for someone.

I try not to pretend I have everything figured out, because I don’t. I just show the process, the beginner mistakes, and what I’m learning as I go. That keeps me grounded and makes the content feel genuine instead of polished for the sake of it.

Neon

English Language Conversation Participant

Neon Profile Image

Do you speak English fluently?

Yup, also trilingual too!

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