Andrew
I am a business major with an emphasis in marketing from Cal Poly Pomona. I am a person who loves the outdoors as well as cooking, coffee and meeting new people.
Endorsements
Campus professional
About Me
Cal poly pomona
Class of 2025
Rancho Palos Verdes, CA, USA
Interests
Interview Questions
REEF Perfumes
Creative UGC Content Creator
Can you provide an example of a successful UGC content campaign you've led in the past?
I have attended coffee events from people I have met and posted videos of the coffee being made and the people enjoying the event's atmosphere.
REEF Perfumes
Creative UGC Content Creator
How do you approach translating brand essence into user-generated content?
I think a big part of generating content for a perfume is creating content that does not encompass the brand but specifically content that includes the specific perfume. If I am wearing a men's perfume that is smoky and woody, I wouldn't be showing it at a brunch spot, but instead, I would show it in use at a restaurant for dinner that maybe a bit darker. If I were to create content for a fresh, earthy perfume, I might show that in the context of getting my morning coffee and meeting up with friends by the beach.
Rad Habits
Rad Habits Content Creator
Can you provide an example of a successful content campaign you've worked on in the past?
I have done a couple of content campaigns when I volunteered for the SouthBay Greek Festival. I grew their following from about 150 to 300 in the span of a week.