Ana
I have worked the past two years as a PR professional, building skills in communications, sales, strategic thinking, and client-management.
About Me
University of Michigan - Ann Arbor
Class of 2021
San Francisco, CA, USA
Interests
Interview Questions
Obvious Wines
Wine Biz Developer
How do you organize yourself to track leads and follow-ups?
I rely on spreadsheets to keep track of leads and outreach status. I include columns for name, contact, date of outreach, response status, and any other relevant notes.
Obvious Wines
Wine Biz Developer
How do you approach building relationships with potential clients in the wine industry?
First, I do thorough research to ensure the contact is a right fit for the brand. Then, I personalize my outreach to the specific contact. Above all, I prioritize human connection and maintaining relationships over time.
Obvious Wines
Wine Biz Developer
Can you share your experience in wine sales and marketing?
For the past two years, I've worked as a PR professional serving wineries in the Bay Area, gaining knowledge of the industry landscape. Daily, I prospect, pitch, and build relationships with relevant media contacts on behalf of my clients.