Interview Questions
BLUME
Creative Gen Z Video Video Creator

link your video creation portfolio here
email : infoanacardoso@gmail.comTikTok English: https://www.tiktok.com/@analucardooso?_r=1&_t=ZS-949S9NwX5roTikTok pt: https://www.tiktok.com/@analucaardosoo?_r=1&_t=ZS-949SAd42qpQInstagram: @analucaardosoPortofolio: https://analuwmundo.my.canva.site/c-pia-de-portfolio-analucaardoso
BLUME
Creative Gen Z Video Video Creator

are you able to research unhinged, gen-z humour content and execute?
Yes — researching and executing Gen-Z, “unhinged” style humor is actually one of my strengths.I stay very tapped into TikTok trends, niche humor formats, chaotic edits, absurdist storytelling, and fast-paced hooks that resonate with Gen-Z audiences. I analyze what’s performing (retention, comments, remix culture, trending sounds) and then adapt the tone in a way that still aligns with the brand voice.When executing, I focus on:Strong, scroll-stopping first 2 secondsExaggerated but relatable deliveryFast cuts and dynamic captionsSelf-aware or ironic tone that feels native to TikTokThe key is balancing chaos with strategy — making it feel spontaneous while still driving a clear message or conversion goal.I’m very comfortable switching between polished UGC and chaotic Gen-Z humor depending on the campaign objective.
BLUME
Creative Gen Z Video Video Creator

what are some skincare brands you think are killing it on tiktok that we can take notes from?
The Ordinary – They win through education-first content. Their ingredient-focused messaging makes the audience feel informed and empowered, and creators naturally build tutorials around their products.2. CeraVe – A great example of community-driven virality. Dermatologist endorsements + relatable, problem/solution content made them explode organically.3. Glow Recipe – Strong visual branding and highly aesthetic packaging. Their content feels native to TikTok (dewy skin, routines, GRWM style videos).4. La Roche-Posay – They leverage credibility and real skin concerns (acne, sensitivity) while collaborating with dermatologists and authentic creators.








