A

Amy

I’m a senior at the College of Charleston, originally from Nantucket Island, with a passion for content creation and social media marketing. I’m excited to continue growing my skills and learning more

I’m a senior at the College of Charleston, originally from Nantucket Island, with a passion for content creation and social media marketing. I’m excited to continue growing my skills and learning more

Endorsements

UGC Creator

About Me

College of Charleston

Class of 2025

Charleston, SC, USA

Interests

Social media
Social media marketing
Content creation

Interview Questions

Artglo

Marketing Associate

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The weekly hours for this role will vary based on the candidate (20-40 hours). How many hours a week can you work?

I have a flexible schedule and can work as many hours a week as needed.

Artglo

Marketing Associate

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When evaluating micro-influencers to post for a campaign, what engagement metrics do you consider?

When evaluating micro-influencers for a campaign, I focus on key engagement metrics such as engagement rate, which includes likes, comments, shares, and saves relative to their follower count. I also pay attention to the authenticity of interactions—ensuring comments and engagement feel genuine rather than bot-generated. Additionally, I consider reach and impressions to understand how far their content spreads, as well as their story views and consistency in posting. Finally, I look at their audience demographics to ensure alignment with the campaign's target market.

Artglo

Marketing Associate

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Can you give an example of a successful Influencer or social media campaign you were involved in?

I have attended influencer events on Nantucket, such as the J.Crew Swim Club Pop-Up and a Roller Rabbit influencer event, where I experienced firsthand how brands create engaging in-person campaigns. I am a Princess Polly College Ambassador. I’ve also collaborated with brands like JW Pei and Motel Rocks, creating content that showcases their products authentically and connects with my audience.

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