Social Media Monitoring and Outreach: To lead the weekly sourcing of lifestyle, beauty, fashion, and other creators on TikTok and Instagram, it would be essential to actively monitor these platforms. Set up search queries, hashtags, and targeted keyword alerts to identify emerging creators in relevant niches. Engage with their content, leave meaningful comments, and build relationships with them. Directly reach out to promising creators through direct messages or email, expressing interest in their work and the potential collaboration opportunities with Pager. Personalized and thoughtful outreach can help establish a strong connection and pique their interest in joining the platform. Niche Research and Outreach: In addition to the popular lifestyle, beauty, and fashion niches, work closely with the team to identify new and emerging niches of creators who align with Pager's vision. Conduct thorough research to identify trends, communities, and subcultures that are gaining traction online. Explore platforms beyond TikTok and Instagram, such as emerging social media platforms or niche-specific websites. By proactively reaching out to creators in these untapped niches, you can showcase Pager as an innovative platform that supports diverse content creators and offers unique opportunities for exposure and growth. Events and Collaborations: Organize events, webinars, or workshops focused on topics related to lifestyle, beauty, fashion, or other relevant areas. Invite established creators as guest speakers or panelists to share their experiences and insights. These events can serve as a platform for networking and connecting with both established and up-and-coming creators. It also provides an opportunity to showcase Pager's value proposition and build brand awareness within the creator community. Collaborations with influencers or hosting competitions related to specific niches can further attract new creators and amplify Pager's reach.