I managed a social media campaign for a campus event where we promoted a Christmas-themed game night. I created teaser posts, interactive polls, and countdown stories leading up to the event, highlighting games like The Game of Things and A Fake Artist Goes to New York. By using a mix of humor, FOMO, and personalized engagement with students, we boosted attendance by over 40% compared to previous events and built a lot of organic buzz on Instagram.

I would approach collaborating with Home From College influencers by choosing relatable, college-aged creators who align with Kamoti’s fun, social vibe. I’d encourage them to create authentic, casual content like party tips, “chill night in” ideas, or quick drink recipes — that naturally feature Kamoti’s green tea shots, focusing on the brand’s convenience, flavor, and social appeal without feeling like a hard sell.