Adobe Illustrator (listed in Experience & Projects)

• Used for brand identity systems, logos, typography, and style guides for 5+ clients

• Applied in the Lucky Lantern branding project to design a stylized logo combining a lantern icon with custom brush-stroke typography

• Used for sneaker concept development and digital sketching at Remix The Kicks

• Employed in the Rodent to Riches maze game project

Adobe Photoshop (listed in Experience & Projects)

• Used for brand identity design and cross-platform UI consistency

• Applied in the Lucky Lantern project for branded assets, packaging, and marketing materials

• Used in the Rodent to Riches game project

Adobe InDesign (listed in Experience)

• Used as a freelance Social Media Content & Brand Design Specialist for layout and visual hierarchy

• Adobe Express (listed in Experience & Technical Skills)

• Used as a freelance brand design specialist

Adobe Substance Painter (listed in Rodent to Riches project)

• Used specifically for the maze game project to create a reimagined Egyptian temple environment

Adobe Premiere Pro (listed in Lucky Lantern project)

• Used alongside CapCut for video/asset creation in the branding project

I list possible ideas for assets based on a company's core values and existing style, and start sketching from these ideas.

I study what emerging creators and niche communities are doing, along with what they are succeeding with. I try to look for structure.