chamberlain coffee
Campus Team
Please share the areas you will distribute the product when you receive it on campus? (Be specific- sorority, club meetings etc)
We have a very popular pop culture group called Knight Pops at UCF, so I’d definitely partner with them to create some event where people can try the coffee while also doing an activity, such as painting tote bags perhaps. The sororities are also all doing their charity work these upcoming weeks, so it’d be a perfect time to partner with them and have a spirited event. I’m also apart of the Campus Activity Board at UCF and could promote these at a ton of our fine arts, movie nights, and other events.
chamberlain coffee
Campus Team
Please share why you love Chamberlain Coffee!
As a barista, I can be a bit stuck up about coffee and really appreciate it since I work with it everyday. It’s also stained majority of my clothes with a coffee smell, but I’m not complaining. Canned coffee is a hard thing to create and market, I’ve had so many truly awful canned coffees and espresso drinks, but when I tried Chamberlain Coffee I was surprised to see that I really enjoyed it. The marketing and content creation for this product is incredible and the target audience of college students is perfect, considering many of us watched Emma in high school and are also extremely tired.
Vacation Inc.
Influencer Strategy
What is the most creative gifting initiative you've seen a brand execute?
I enjoyed Harry Style’s Pleasing initiative, and the way he chose some popular influencers that were loved amongst his fandom