I’d make it feel natural by showing how I actually use the product in my daily routine instead of just talking about it. I’d keep the tone conversational, use trending sounds if they fit, and focus more on the vibe and lifestyle rather than listing features. The goal would be to make it look like a genuine part of my day, not a scripted promo.

I make sure to get a feel for the brand first, like checking out their socials to see their vibe and what kind of content they usually post. Then I try to match that energy in my own style, so it still feels genuine and not forced. I pay attention to the little things like tone, music, and visuals to make sure it fits what the brand’s about while still feeling like something I’d actually post.

Premiere Pro for longer form content because I have become super comfortable with it, but when it comes to short TikToks/Reels CapCut is something I typically use for efficiency!