What sets me apart in content creation is my firsthand connection to conservation through years spent at Lake Erie nature and wildlife camps—first as a camper and later as a counselor and assistant director. These experiences gave me a deep understanding of local ecosystems and the real-world impact of human actions on wildlife. This background allows me to create authentic, emotionally driven content that resonates with audiences and supports meaningful environmental storytelling.

A successful social media campaign I created was a “1-Minute Mini Tour” series for the Put-in-Bay Chamber of Commerce. Each video highlighted different local spots around the island, offering quick, engaging insights into what made each place special. This worked because it was visually appealing, easy to consume, and encouraged interaction from both tourists and locals. It sparked curiosity, boosted shares, and increased page engagement by connecting people emotionally to the destination in just 60 seconds.

To create content for Fahlo, I would focus on blending storytelling with purpose—crafting engaging, visually compelling posts that highlight both the wildlife conservation mission and the unique tracking experience. I’d tailor content to resonate emotionally with audiences, using real animal updates, behind-the-scenes insights, and community interactions to drive engagement. Every piece would aim to build connection, trust, and excitement around Fahlo’s mission and products.