Two big moments on campus that Bumble BFF should definitely be a part of this upcoming school year are Rock, Ramble, and Roll during Week of Welcome and Freshman Hangout Day. Both events are perfect for promoting Bumble BFF because they’re centered around meeting new people, making connections, and building community — which aligns perfectly with what the app is all about. During Rock, Ramble, and Roll, Bumble BFF can host a themed booth with games, friendship bracelets, giveaways, and a fun photo backdrop encouraging students to "make the first move" in making new friends. At Freshman Hangout Day, Bumble BFF can show up as a go-to resource for finding your people — with peer-led testimonials, interactive activities, and QR codes to download the app and start building a support circle from day one.

To promote Bumble’s values as a Brand Ambassador, I would focus on encouraging confidence, kindness, and safe, empowering connections in all aspects of campus life — whether that’s dating, friendships, or networking. I’d host events and conversations that reflect Bumble’s mission, like “Make the First Move” meetups, panel discussions about healthy relationships and self-confidence, or collabs with women-led orgs and student leaders to amplify voices aligned with Bumble’s values. I’d also create inclusive and positive social media content that celebrates real connections and highlights stories from students who’ve used Bumble for dating, making friends, or career growth. Through giveaways, tabling, and partnerships with other student groups, I’d emphasize that Bumble isn’t just an app — it’s a platform built on respect, empowerment, and real connections. By showing how Bumble fits naturally into student life and reflects what matters to us — like authenticity, safety, and mutual respect — I’d build trust and real engagement within the campus community.

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