Interview Questions
Sun Bum
Sun Bum Manager Shopper/Omnichannel Marketing

Can you provide an example of a successful omnichannel marketing campaign you have executed in the past?
Most of my campaign experience has been limited to TikTok, but a lot of it involved competitive analysis of other platforms such as Meta and Google to determine where spend would best be allocated.
Sun Bum
Sun Bum Manager Shopper/Omnichannel Marketing

Please share what makes you qualified for this type of position.
I bring a strong background in shopper marketing, account management, and data-driven strategy, making me an ideal fit for this role. At my current role with TikTok, I’ve successfully driven incremental growth for brands like AriZona Beverages and Hotana, scaling campaigns by unlocking premium audiences and leveraging innovative retail strategies tailored to consumer shopping behaviors. My experience includes collaborating with sales teams to develop actionable insights, optimizing product visibility through impactful display initiatives, and managing agency relationships to execute best-in-class campaigns. With a proven track record of delivering measurable results and fostering cross-functional collaboration, I’m confident in my ability to drive success in this position.
Attn: Grace
TikTok Brand Manager

Have you ever set up a brand tiktok account? describe your experience
Yes, I work at TikTok as an account maanger