She/Her
Alyssa
Just a girl who loves to find new ways to elevate her healthy food recipes and go to the gym at 7am sharp in cute outfits without fail. A psych major with a simple dream of making a difference.
Endorsements
UGC Creator
About Me
Bmcc
Class of 2027
Graduated
New York, NY, USA
Skills
Interests
Brands I Follow
My Portfolio
Interview Questions
SQUID SOCKS
Create Authentic TikTok Videos for Squid Socks
How do you make casual videos feel natural and unscripted?
I take viewers through my day showing my raw and unfiltered emotions and realness
SQUID SOCKS
Create Authentic TikTok Videos for Squid Socks
DO YOU SEE THE VALUE IN PERFORMANCE SOCKS? ARE YOU ACTIVE?
Yes I’ve previously owned a type of performance socks for sports and i’m regularly active.
Sousa
Social Media Specialist for Wellness Drink
How do you think about the difference between content that builds a brand vs. content that drives a purchase?
Brand-building content creates familiarity, trust, and emotional connection over time. It shapes how people feel about you before they’re ready to buy. Purchase-driving content is more direct and timely, designed to convert existing intent into action. The best strategies connect both: brand builds demand and performance captures it. Without brand, conversions get expensive. Without conversion, brand doesn’t pay off.