Alyson Werts Profile Image

She/Her/Hers

Alyson Werts

I am a Marketing, Advertising, and Communications major at the Fashion Institute of Technology with a passion for Social Media!

I am a Marketing, Advertising, and Communications major at the Fashion Institute of Technology with a passion for Social Media!

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Campus professional

About Me

Fashion institute of technology

Class of 2026


Fashion institute of technology

advertising & marketing communications

Class of 12/2025


Fashion institute of technology

advertising & marketing communications

Class of 12/2025


New York, NY, USA

Skills

Proficient in social media marketing on instagram, utilizing various strategies to increase engagement, followers, and conversions.
Analytics (Instagram Insights, TikTok Analytics)
Detailed oriented.

Interests

Social media
Concerts
Influencer marketing

My Portfolio

Interview Questions

Woro Beauty

Luxury Skincare UGC Creator

Woro Beauty Profile Image

How do you approach creating content that feels natural yet polished?

I balance authenticity and polish by capturing real, unscripted moments and then refining them through clean editing and brand-aligned visuals. I always add my personal touch!

Derm AI

Student UGC Content Creator

Derm AI Profile Image

What are the differences in style of content between Instagram and tiktok?

TikTok content is shorter and fast-paced, relying on strong hooks and trends to grab attention instantly. Instagram focuses more on community building, storytelling, and engagement through visuals, captions, and consistent interaction.

Derm AI

Student UGC Content Creator

Derm AI Profile Image

How do you create engaging content on social media?

I create engaging content by combining trend research, authentic storytelling, and strong visuals. I test different hooks and formats to see what resonates most and always tailor my tone to match the brand’s voice and audience.

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