I have a strong background in both fintech and content creation, which has helped me build skills that translate well to marketing and influencer projects. In my career, I’ve managed client relationships, analyzed data in Excel, and created clear, engaging visuals and reports — all of which require strong communication and organization. Outside of work, I’ve built my personal brand through social media, focusing on authentic, lifestyle-driven content that connects with people and aligns naturally with brand storytelling.

I’m very comfortable using Excel — I work with it daily for organizing data, building reports, and analyzing trends. I’m familiar with formulas, pivot tables, conditional formatting, and data cleanup, and I actually enjoy making spreadsheets look clear and easy to use.

Monet would be perfect because she’s authentic, confident, and already trusted in both the beauty and lifestyle space — her audience genuinely listens to her product recs. Alayah’s Corner brings that raw, unfiltered humor and viral energy that makes reviews feel real and shareable, which would help Pound Cake connect with a younger, TikTok-first crowd. Jazmyn W has a polished yet down-to-earth beauty aesthetic and celebrates diverse complexions, which aligns perfectly with Pound Cake’s inclusive and body-positive mission. Together, they’d give the brand a strong mix of reach, authenticity, and representation.