She/Her/Hers
Alicia
I’m a public health practitioner with a love for communications and effective marketing tactics! I have experience with graphic design, social media promotion, and consumer behavioral change.
I’m a public health practitioner with a love for communications and effective marketing tactics! I have experience with graphic design, social media promotion, and consumer behavioral change.
About Me
University of Michigan - Ann Arbor
New York, NY, USA
Skills
Communication
Project management
Social media marketing
Interests
Community issues
Politics and social issues
Health care
Interview Questions
Amanda Marmer/AM Vault Productions
Graphic Design/ Illustrator
In one sentence, what DTC health wellness brand do you think does graphic design really well?
I think Dame has done a great job creating a brand identity that is approachable and diverse. Their content has a playful nature while maintaining a sense of maturity. I think they've done a wonderful job destigmatizing and demystifying aspects of sexual wellness in a way that attracts and maintains consumers.
PARADE
Parade University
If you had to describe your personal brand in one sentence, what would it be?
I would describe myself as an analytical creative who champions diversity, justice, and sustainability!
PBS
TikTok Advisory Panel
What is one thing media brands can do to better appeal to Gen Z on TikTok?
I think applying a combination of nostalgia and a finger-on-the-pulse approach to trends is crucial to success! Being on top of trends helps with the likelihood of engagement, while the nostalgia helps to associate with positivity and operates as a cue to action.