She/Her
Alexa
My name is Alexa Rankin, and I'm originally from New Jersey! I love traveling, cooking, being active, and creating lifestyle content among other social media content.
Endorsements
UGC Creator
About Me
University of Colorado at Boulder
Class of 2027
University of Colorado Boulder, College of Arts and Sciences
environmental studies, Business | Political Science
Class of 05/2027
University of Colorado Boulder
environmental studies, Business, Political Science
Class of 05/2027
Boulder, CO, USA
Interests
Brands I Follow
Interview Questions
Bala Bangles
Book Reviewer & Social Media Commenter
How comfortable are you engaging on social media?
Very comfortable
Bala Bangles
Book Reviewer & Social Media Commenter
Have you reviewed products online before?
Yes, I have.
Dirty Pop
Social Media Manager for Dirty Pop Protein Soda
what are some great ideas to hook social media users into watching our content? how do we tell the story better?
-First Sip reactions: real, unscripted first-taste moments
-Macro Checks: quick 15-second videos comparing Dirty Pop's stats to a regular soda or protein shake side by side. this is a good way to get gym goers and health conscious people interested in the product
-Location changes: videos filmed in unconventional locations to bring novelty to the product
-Flavor Drop countdowns: tease new flavors with blurred-out can labels, cryptic clues, and a reveal day. Builds anticipation and gives followers a reason to keep coming back, and allows them to increase engagement by commenting various times to guess what the new flavors are.