Yes.

A retail video, that could be a close-up of the product’s packaging, a quick reaction shot, a bold caption like “You NEED to see this snack,” or showing the product in use right away. Pairing it with upbeat music, trending sounds, or a dynamic angle helps stop the scroll and encourages viewers to keep watching.

I’d create engaging retail content by combining clear product visibility with authentic storytelling. I’d film the product on the shelf, showing its location and surroundings, while highlighting key features like flavor, ingredients, or packaging. To make it fun and relatable, I’d capture moments like someone picking it up, trying it, or sharing their reaction, so viewers feel excited and connected to the brand. Quick, visually dynamic shots and playful, on-brand captions or callouts would keep the content eye-catching and shareable.