I stay creative and on-trend by constantly observing what’s working across platforms like Instagram and TikTok—whether it’s trending sounds, editing styles, or content formats. I also keep a running list of ideas or hooks that come to me while scrolling or watching content, so I always have inspiration to pull from. Working on my podcast and running a club account taught me how to balance trends with brand voice, so the content feels fresh but still true to its purpose. I also like to experiment and learn by doing, which helps me stay sharp and keep evolving my style.

While I haven’t created content specifically for beauty or lifestyle brands yet, I’ve built strong content experience through my own visual podcast (Yalla Nahke) and by running the Instagram for the ACS Giving Back Club. I’ve worked on everything from editing and formatting short-form video content to writing captions, planning posts, and engaging with followers. I understand how to create visually appealing, on-brand content that connects with an audience—and I’m excited to apply those skills in the beauty or lifestyle space.

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