Abigail Yates
I create trend-driven content blending psychology, wellness, sport, and aesthetics, seeking opportunities in content creation, marketing, and digital business.
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About Me
Psychology
Class of 2028
University of stirling
Psychology
Manchester, UK
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Interview Questions
Willa
Social Media Coordinator/Intern
If we share a short application form, you willing to complete it?
Yes
Willa
Social Media Coordinator/Intern
Can you describe a time you created engaging content on TikTok or Instagram?
At my café job, I created short-form content for TikTok and Instagram to increase engagement and attract new customers. I focused on using effective lighting, angles, and aesthetic presentation - like showcasing iced drinks and café moments - while aligning with current trends, which helped make the content more visually appealing and shareable.
Willa
Social Media Coordinator/Intern
How do you stay up-to-date with social media trends?
I stay on top of trends by regularly analysing content across platforms like TikTok and Instagram, paying attention to formats, sounds, and editing styles that are performing well. I then adapt those trends in a way that fits my own content style, focusing on strong hooks, clear structure, and keeping the audience engaged throughout.