I’ve used tools like Adobe Express and CapCut for content creation, Hootsuite and Later for scheduling, and Klaviyo for email marketing. For analytics, I rely on Google Analytics 4 and Meta Ads Manager to track performance and optimize campaigns. These tools keep my workflow efficient and data-driven.

I helped launch a social media campaign to promote a new service. I created engaging posts, scheduled them strategically, and interacted with followers daily. Within four weeks, we saw a 45% increase in engagement and a 30% boost in inquiries. It was rewarding to see how targeted, consistent messaging could drive real business results.

I start by understanding the goal and target audience, then craft clear, consistent messaging that speaks to their needs. I choose the best channels like social media, email, or content marketing and build a calendar to stay strategic. I always track performance to refine and improve. My focus is on delivering the right message to the right people at the right time.