A

She/Her

Abby Thaw

I am a rising senior at Syracuse University, where I'm pursuing a dual degree in Finance and Marketing Management. I specialize in social media marketing, brand management, and creative writing.

I am a rising senior at Syracuse University, where I'm pursuing a dual degree in Finance and Marketing Management. I specialize in social media marketing, brand management, and creative writing.

About Me

Harvard University

Class of 2025

New York, NY, USA

Interests

Social media
Business
Writing

Interview Questions

BLUME

TikTok Content Creator

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Can you share a successful TikTok campaign you've worked on in the past and how you measured its success?

I managed Solawave's TikTok (@Solawave), where I recruited influencers to create engaging videos, developed ad creatives, and conducted street interviews to effectively promote our product.

BLUME

TikTok Content Creator

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share a tiktok account you manage that you're proud of, and aligns with blume's vision personal accounts are great! we want to see your personality.

@solawave

BLUME

TikTok Content Creator

BLUME Profile Image

How do you approach creating engaging TikTok content that resonates with the target audience?

By knowing my audience through research and trend analysis, creating authentic versions of already-viral trends, and focusing each video on the audience rather than the creator.

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