Interview Questions
MediaMaxxing
Copy Viral Videos for an App!

What country are you from?
Pakistan
Buzzie
Graphic Designer/Content Creator

Can you share some work you have done that is cohesive with what we're looking for in this gig?
Buzzie
Graphic Designer/Content Creator

Have you ever designed graphics and other social media designs that have lived on a brand's paid media ads?
Yes, I have designed graphics and social media creatives that have been used in paid media campaigns across platforms like Instagram, Facebook, and TikTok. In one project, I created a series of short-form ad creatives for a lifestyle brand's Instagram and Facebook ads. The goal was to increase click-through rates and conversions. I focused on clean, eye-catching visuals, incorporated brand colors and typography, and designed content that aligned with both the organic feed and the brand’s ad messaging. We A/B tested different design elements—like text overlays and CTAs—and used performance data to refine future creatives. The winning ad set delivered a 27% higher CTR and significantly improved engagement compared to the brand's previous static ads. Designing for paid media taught me to balance visual appeal with performance-driven strategy, always optimizing for both user attention and ad objectives. Let me know if you’d like this answer tailored to a specific platform or campaign.