SFK LFD
Let’s F*cking Date not only represents a confident and playful approach to some of life’s most complicated interactions – LFD is a lifestyle brand that empowers you to prioritize self-love, self-care, and self-discovery.
SFK LFD
Campus Book Launch Lead
<html><head></head><body><p>Serena Kerrigan is dropping her book, <strong>Let’s F*cking Date</strong>—the dating bible for women who are done settling—and we’re looking for one student to make it the must-have read on campus. You’ll drive real book pre-orders and create content Serena can repost.</p><p><strong>This is a short, hyper-focused internship running from September 8–22. You must be available and actively involved throughout this entire period.</strong></p><p><strong>Who We're Looking For</strong></p><ul><li><p>Involved in student orgs or Greek life</p></li><li><p>Junior or senior preferred</p></li></ul><p><strong>What You'll Do</strong></p><ul><li><p>Drive book pre-orders and review. Encourage early readers in your network to leave reviews on Goodreads & Amazon as part of your content push. In-person activations.</p></li><li><p>Bring the launch to life in person by hosting at least one in-person activation tied to the book to drive campus buzz beyond social.</p></li><li><p>Run ambassador competitions. Structure your weekly challenge around measurable incentives with visible prizes so promoters are competing, not just posting. UGC + trend spotting.</p></li><li><p>Build our content library and create reusable UGC Serena can repost throughout the campaign.</p></li></ul></body></html>
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