I’d streamline onboarding with clear briefs, organized timelines, and consistent communication, ensuring partners understand expectations, brand guidelines, and next steps for a smooth collaboration.

I’d evaluate content style, audience demographics, engagement rates, and past partnerships to find creators whose messaging, authenticity, and community align with the brand’s values and target mark

Yes! As a digital media student at the University of Houston, we are constantly learning about new tech and how to use it, which is always exciting.