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The original vegan + cruelty-free beauty brand. Supporting life on Earth since 1996.

In this GIG you will create authentic, aesthetic, and educational content showcasing Pacifica's new haircare lineup available at Ulta Beauty.Pacifica is launching four&nbsp;targeted vegan formulas&nbsp;designed to match your hair’s mood:Purify. Hydrate. Define. Smooth.Rosemary Purify Gel Shampoo&nbsp;– for a refreshing, scalp-loving deep cleanPineapple Curls Defining Gel Shampoo&nbsp;– for juicy, bouncy curl definitionCoconut Moisture Gel Shampoo&nbsp;– for rich hydration and softnessSmooth Seas Hair Smoothie&nbsp;– for sleek, frizz-free, flyaway-controlled strandsAll formulas are&nbsp;vegan, cruelty-free, and made for&nbsp;wellness-loving hair routines.Choose a format that feels authentic to your style:GRWM / Wash Day Routine:&nbsp;Show how the formula fits into your routine and results after stylingUlta Haul or In-Store Moment:&nbsp;Film picking up your formula from Ulta or discovering the new launch on shelvesBefore &amp; After:&nbsp;Showcase your hair before washing and after styling to highlight the transformationMini Review or First Impressions:&nbsp;Talk about scent, lather, how your hair feels afterwardMust-HavesClearly feature the&nbsp;product bottle&nbsp;and nameMention&nbsp;@ultabeauty&nbsp;and&nbsp;@pacificabeauty&nbsp;in caption + tag in video

Pacifica Beauty Content Creator

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