Our goal is to make Yumkies a recognizable, talked-about brand within college campuses and local fitness and wellness communities!

We want our ambassadors to create genuine excitement around Yumkies by getting products into people's hands, building meaningful community relationships, and capturing authentic first-time reactions.

Each month, we expect ambassadors to host at least one community sampling event, create and post 6 engaging Instagram Reels featuring friends and community members trying Yumkies, strategically seed products, and establish partnerships with Greek life organizations, gyms, wellness studios, and campus groups.

Beyond social media, we want ambassadors to become true community connectors, introducing Yumkies to new audiences, generating word-of-mouth buzz, and creating lasting relationships that help our brand grow.

Success means more people discovering, tasting, loving, and talking about Yumkies! 🍪