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Not Your Mother's Haircare
Social media
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Social media marketing
At Not Your Mother's Haircare, we celebrate our differences with bold, evolving, and clean salon-inspired haircare for all generations.
In this GIG you will represent the brand by being the face of Not Your Mother's on your campus.
You will be responsible for generating brand awareness and encouraging trial through authentic social content and in-person engagement.
TARGET SCHOOLS: Syracuse, UCF, University of Houston, SDSU, Indiana University, Western University, University of Toronto, and University of British Columbia.
Expected Outputs
Key responsibilities include:
Post 1 Instagram story per month showcasing Not Your Mother's Haircare products. Profile must be public.
Coordinate and execute monthly sampling initiatives with clubs/orgs to engage with students on your campus.
Provide survey feedback on customer responses and share insights with the marketing team.
About Not Your Mother's Haircare
At Not Your Mother's Haircare, we celebrate our differences and create high-quality, salon-inspired, clean haircare products for all generations. We’re known to be bold, different and always evolving.
