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South Florida BurgerFi Boston Beer Reel 21+ Only
Sunny Studios
Social media
Campus involvement
Content Strategy
Create 1 Reel for South Florida BurgerFi's Boston Beer Promo and Post on IG
Creative ideas include:
🍺 Beer + Burger pairing🍺
“POV: Your Beer Pays You Back”🍺
“Come Grab a Beer With Me”🍺 Friends’ night out at BurgerFi🍺
Showing how to claim the $5 beer CASH BACK - BurgerFi will Venmo $5!
Required promotion messaging:🍺 BUY A BEER - GET $5 CASH
Receive a $5 Venmo/PayPal cash bac by taking a photo of yourself with your Sam Adams Beer and uploading it here: https://bostonbeer.waivnow.com/Plus, you’ll be entered for a chance to win a $25 BurgerFi gift card when you upload a social-worthy photo or video of your burger and Boston Beer. 📸
Important: Select locations only. The following locations are not participating: Boca Raton - Uptown, Coral Springs, Delray Linton, PGA - Palm Beach Gardens, Miramar, Pembroke Pines, FLL Terminal 1 & 3 and North Carolina stores. Offer may be redeemed up to 2 times per person, per phone number.
Visit any participating South Florida BurgerFi location
Reel must be posted to your Instagram feed by October 27, 2026
Reel must be a Collab post with BurgerFi and tag BurgerFi
Promotion must be included in both the Reel and caption
Reel must remain live for at least 7 days
Expected Outputs
Create reel posted on IG featuring BurgerFi's beer promo
Email us reel performance insights after reel has been posted for 4 days
Email us the final video content for internal review