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Pastacraft
UGC
TikTok
We want local shoppers to find Pastacraft at their Raley's and buy it. You'll visit a Raley's near you, find all three pouches (Miso Butter, Cacio e Pepe, Aglio e Olio) on the shelf, and film the whole trip: where in the store they are, picking them up, buying them, and the bag on the way out. We're looking for a video that makes someone in your town want to go pick one up this week.
Raley's locations we'd like content from (we'll assign the one closest to you): Folsom / El Dorado Hills / Gold River 25025 Blue Ravine Rd, Folsom 2760 E Bidwell St, Folsom 2155 Golden Centre Ln, Gold River 3935 A Park Dr, El Dorado Hills Elk Grove / Sacramento 9435 Elk Grove Blvd, Elk Grove 5100 Laguna Blvd, Elk Grove 3250 Arena Blvd, Sacramento (Natomas)
Expected Outputs
Here's what you'll do: Visit your assigned Raley's, find all three Pastacraft pouches (Miso Butter, Cacio e Pepe, Aglio e Olio), and buy them.
Film photo and video content in the store, from the shelf to checkout. Send us a photo of the shelf showing how many are left.
Send your content for approval and then post it. Name the store and neighborhood in your caption so people know where to go.
About Pastacraft
Meet your new pasta obsession. Pastacraft is speed-scratch pasta sauce that turns a few simple ingredients into a cozy, seriously delicious meal in minutes. Just add olive oil or butter and pasta water, toss with pasta, and make it your own. Made with clean, thoughtfully sourced organic ingredients. Woman-founded, big on flavor, light on effort. More time for what matters.