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Recoup x Whole Foods: NYC In-Store Creator Campaign
Recoup Beverage
UGC Creation
UGC
Content Creation
Recoup is officially at Whole Foods Market! Help us spread the word and introduce Recoup to your local community.
The Gig:
Visit a participating Whole Foods, purchase two Recoup flavors, and create one short-form video. Show both flavors on the shelf, capture your in-store experience, and feature them in a chilled taste test or lifestyle moment. Let your audience know Recoup is now at Whole Foods!
Product Benefits: Feel-good hydration, organic ingredients, no added sugar or stevia, real ginger, electrolytes, and prebiotic fiber.
Eligible Locations:
NYC: Manhattan West, One Wall Street, Upper West Side, Brooklyn, Fort Greene
Westchester/Hudson Valley: Chappaqua, Port Chester
Long Island: Holbrook, Huntington Station
Upstate NY: Buffalo, Rochester
NJ: Bridgewater, Closter, Edgewater, Jersey City, Millburn Union, Paramus, Parsippany, West Orange
CT: Darien, Eaton, Fairfield, Montgomery, Stamford, Westport
Deliverable: 1 TikTok and/or Instagram Reel. Post and tag @recoupwellness.
Details: Must have an engaged local audience. Cost of cans is included in gig compensation. Upload final video to HFC for potential brand reposting and paid advertising.
Expected Outputs
Visit a local NYC Whole Foods Market, purchase two Recoup flavors, & capture both flavors on the shelf in-store.
Create and post one engaging short-form video to TikTok featuring a chilled taste test or how Recoup fits into your everyday lifestyle.
Highlight that Recoup is now available at Whole Foods Market while showcasing key product benefits & sharing an authentic experience with your audience.