In this GIG you will create authentic, aesthetic, and educational content showcasing Pacifica's new haircare lineup available at Ulta Beauty.

Pacifica is launching four targeted vegan formulas designed to match your hair’s mood:

Purify. Hydrate. Define. Smooth.

Rosemary Purify Gel Shampoo – for a refreshing, scalp-loving deep clean

Pineapple Curls Defining Gel Shampoo – for juicy, bouncy curl definition

Coconut Moisture Gel Shampoo – for rich hydration and softness

Smooth Seas Hair Smoothie – for sleek, frizz-free, flyaway-controlled strands

All formulas are vegan, cruelty-free, and made for wellness-loving hair routines.

Choose a format that feels authentic to your style:

GRWM / Wash Day Routine: Show how the formula fits into your routine and results after styling

Ulta Haul or In-Store Moment: Film picking up your formula from Ulta or discovering the new launch on shelves

Before & After: Showcase your hair before washing and after styling to highlight the transformation

Mini Review or First Impressions: Talk about scent, lather, how your hair feels afterward

Must-Haves

Clearly feature the product bottle and name

Mention @ultabeauty and @pacificabeauty in caption + tag in video