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Heal with NeilMed Piercing Aftercare
NeilMed Piercing Aftercare
Social media marketing
Content creation
Ear piercing
This campaign shifts away from the traditional studio piercing experience and instead captures the real-life moment immediately after getting pierced.
The focus is on integrating piercing aftercare into a clean, elevated daily routine, positioning NeilMed (pac) as a beauty essential rather than a medical product.
Builds trust through an authentic, first-person creator experience.
Target Audience: Gen Z and young Millennials (18–30)
Beauty, fashion, and lifestyle-focused
Builds trust through an authentic, first-person creator experience.
Interested in self-expression (piercings, jewelry styling)
Consumes “clean girl,” minimal, and aesthetic-driven content.
Expected Outputs
One hero video that captures your “just pierced” introduction and then provides a linear healing timeline check-in using NeilMed Piercing Aftercare. The video should capture your experience authentically while reviewing the product attributes
Talking Head/One Shot Format: Vertical (9:16), 1080p
Inspo Linked
About NeilMed Piercing Aftercare
NeilMed Piercing Aftercare is a sterile, drug-free, and preservative-free saline spray designed to promote the healing of new piercings by reducing irritation.
