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Gas Up Our TikTok 😎
Life Itself Events
Social media
Live events
Brand Ambassador Life
Our Instagram is thriving. Now we want to make TikTok just as good, and we’re looking for 2–5 college students who genuinely understand the platform to take ownership of it.
Life Itself throws ridiculously fun, unusual nightlife events, overwhelmingly attended by people in their 20s and 30s. We want to get better at reaching those people on the app they actually use—and we think the best way to do that is to give a small team of people who already live on TikTok the freedom to figure it out.
You’ll have a ton of autonomy: posting regularly, responding to comments, experimenting with formats and ideas, and figuring out what makes Life Itself resonate on TikTok. We want to see you make it your own, have a blast with it, and have fun working together as a team.
We’ll teach you everything you need to know about what we do, our events, and our Playjacent™ ethos. Then you get to run with it—in your own words, in your own way.
You’ll also be given a budget to run TikTok ads, with guidance from our marketing team, so you can teach yourself how paid social works and build a useful new skill.
Plus, you'll get free access to our events. Invite your friends!
This job can be ongoing if you do well.
Expected Outputs
1. Post at least once a day, consistently, and turn the TikTok from a bare-bones presence into a real, active account.
2. Get to 25K in 6mo./ This is a real target. We want the account to grow meaningfully and build an audience we can eventually convert into ticket buyers.
3. Make it yours—and have a fucking blast. Seriously. We want to see the team having fun and vibing.
About Life Itself Events
Life Itself is a New York social enterprise confronting the loneliness crisis by changing how we go out.
We create Playjacentâ„¢ parties: eclectic events combining music, art, games, performances, installations, activations & regulated spaces for public intimacy.
We're helping people put down their phones, meet one another, express themselves & author their own social lives. We’re building social infrastructure for a new cultural sector. Join us.
#NormalizePlay
