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Crunchy Protein Shake Taste Test: Content Creator
Numello
First Impressions
Content Ideation
Product Reviews
WHO YOU ARE
You're a college student or recent grad in the US, your followers look a lot like you. We want a real mix of people: every background, gym regulars and people who never work out. You haven't tasted Numello before.
WHAT YOU'LL CREATE
Video 1 - First Taste. Film yourself opening and tasting both flavors for the first time. Capture your genuine reaction and describe the taste of both flavors.
Video 2 - Taste Verdict. Pick a flavor of your choice. This video is to run as an ad: the crunch, the sip, and what it actually tastes like, in your own words.
Videos should be 20 to 60 secs, vertical format with clear audio and good lighting.
Both videos should be posted on your Instagram and TikTok. Videos should be marked as an ad: #ad, plus TikTok's branded-content toggle or Instagram's paid-partnership label.
WHAT YOU GET
$100 for both videos
4 Numello products (2 Choco Crunch, 2 Peanut Cookie Crumble)
Collection of reference videos
GOOD TO KNOW
Numello owns the videos and may repost them and run them as ads.
Allergens: Both flavors contain milk, soy, wheat and fish (carp and tilapia). Peanut Cookie Crumble also contains peanuts and almonds.
More Gigs coming!
Expected Outputs
Videos 1 and 2 filmed and edited for Numello’s review and approval.
Raw video files.
Both videos posted on your Tiktok and Instagram Reels after Numello’s approval.
About Numello
At Numello, taste comes first. We spent 14 months on our recipe and tasted it against more than 30 other protein pouches in South Korea, and in our tasting it came out ahead of every one. The result is the protein shake you can crunch: a single-serve pouch of shake powder and crunchy toppings. Add water, shake and drink. It tastes like dessert and has 20g+ protein and 8g fiber.
