Mitzvah is a consumer products company designed to translate a 3,000-year-old civilizational framework, Judaism, into a modern, aspirational lifestyle brand. By combining high-frequency CPG (premium water) with high-margin hard goods (ritual objects), Mitzvah addresses a dual market failure: the collapse of meaning and structure in secular life, and the branding crisis within modern Jewish identity.

This role is for someone who lives online, understands culture instinctively, and wants their work to mean something. You’ll help shape how ancient values show up in modern life — through content that’s beautiful, thoughtful, surprising, and shareable. If you care about identity, aesthetics, and using the internet to make people feel something (not just scroll), keep reading.

You will be responsible for producing and sharing high-quality content across social platforms to boost brand presence and engagement 📲.