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Insomnia Cookies

UGC Content Creators for National Cookie Day Sweepstakes

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Black Friday Pre-Game Content

Insomnia Cookies

Content creation

People skills

Social media

$100/one-timeUnited States10 days1-5 hrs/weekFrom Nov 19th to Nov 29th

In this GIG you willcapture playful, high-energy moments of friends enjoying cookies before Black Friday shopping. The vibe is playful and chaotic — think late-night energy and indulgence before a shopping spree.

You will be responsible for

  • Picking up Insomnia Cookies on 11/28/25

  • filming fun TikTok/Reel content on Black Friday and posting it with the right tags and vibes.

  • Task 1 - Fill out the form

  • Task 2 - Film Black Friday Content

    • Idea #1 Below

      • Film shots of friends heading to Insomnia to get the cookies, opening the box in the car, excited to dive in.

        • Quick Cuts of laughing, taking bites of cookies, putting on seatbelts, etc.

        • Content made with fun, upbeat music.

        • Text overlay examples: “On our way to eat all the cookies and spend all of our money”, “running on cookies and poor decisions”,

      • Idea #2 - hand out Insomnia Cookies to people in stores during Black Friday

        • treat these exhausted shoppers to some insomnia cookies during their shopping spree

        • go into the stores and hand out cookies from the box to people

        • capture their reactions to being offered the cookies and taking a bite of the cookies

Expected Outputs

Your tasks include:

  • Film a TikTok/Reel titled “Black Friday Pre-Game” showcasing friends heading to Insomnia Cookies, enjoying cookies in the car, and gearing up to shop.

  • Post the video on 11/28 with upbeat music, quick cuts, text overlays, and tag @insomniacookies using #InsomniaPartner.


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About Insomnia Cookies

Warm. Delicious. Delivered. Insomnia Cookies specializes in delivering warm, delicious cookies right to your door - daily until 3 AM.


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