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Attend LUNA Bar x SoulCycle Sampling + Create Content: West Hollywood, CA
Recess
UGC Creation
Content Creation
Short-form Video
Recess is revolutionizing marketing for CPG brands with an innovative sampling and brand activation platform.
In this GIG you will produce engaging short-form video and photo content for Instagram and TikTok channels.
The Assignment: Capture the energy of the LUNA Bar sampling experience at SoulCycle! Show yourself enjoying the class, grabbing a LUNA Bar, and incorporating it naturally into your post-workout routine. The Vibe: Fun, energetic, social, and authentic — think wellness girl meets post-workout treat. What to Capture: SoulCycle atmosphere, LUNA sampling setup, clear product/branding shots, and you trying/enjoying your LUNA Bar. Keep it Natural: Make it feel like your usual content! Mini vlogs, POVs, workout-day content, trending formats, and friend moments are all encouraged.
Expected Outputs
Key responsibilities include:
- Producing original short-form videos tailored for Instagram and TikTok platforms
- Capturing high-quality photos that highlight product features and usage
- Ensuring content aligns with the brand’s marketing goals and aesthetic