We’re gearing up for Amazon Prime Day 2026 (yay!) and want to prepare content ahead of the official sale announcement. This campaign will focus on highlighting must-have beauty, wellness, and lifestyle products available during Prime Day deals.

The goal is to create engaging, authentic TikTok and/or Instagram Reels content that drives excitement around Prime Day shopping and encourages viewers to check out featured deals before they sell out.

Content:

• 1 TikTok and/or Instagram ReelVertical format (9:16)

• 15–45 seconds preferred

• Fast-paced, engaging editing style

• Strong hook within first 1–3 seconds

• CTA at end encouraging viewers to shop Prime Day deals

Important Notes:

Final featured products, links, and talking points will be shared once Prime Day dates and sale items are confirmed.

Please avoid mentioning exact discounts or pricing (since every product can vary).

Focus on excitement, usefulness, and authenticity.

Prioritize strong first 3 seconds to maximize watch time and engagement.