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College Marketing Lead — GIG Impact Series
Throne SPORT COFFEE
Content Strategy
Social media
Content Creation
Throne Sport Coffee is a performance-first, ready-to-drink coffee built for athletes and active people — 150mg natural caffeine, B vitamins, low sugar, NSF Certified for Sport. This GIG is about producing content that feels native to the platforms Gen Z actually lives on, while keeping live GIGs moving. You'll help the social and creative teams move faster, test new formats, and add an authentic student voice — and act as a second set of hands keeping current programs organized and on schedule
Who We're Looking For
A student who lives on TikTok, Reels, and campus fitness/wellness culture and understands how sport, running, gym, and coffee content actually performs
Comfortable both making content and keeping projects, trackers, and timelines tidy
Someone with a point of view on trends, formats, and sounds, who can turn a rough brief into a shoot-ready idea
Organized and communicative
Expected Outputs
Concept, shoot, and edit short-form content that feels native to Gen Z and true to Throne's performance-and-energy positioning
Pitch platform-native formats and trend angles the social team can test quickly
Help manage current live GIGs — tracking deliverables, timelines, and creator communications so activations stay on schedule
Bring an authentic student perspective to reviews